(#314) Her Private Practice Stopped Growing? What Now?

After one year of running a private practice, a therapist noticed a drop in her private pay clients. Now she's looking for a better way to reel in clients. Learn more about the assessments she needs to make and how she can improve her client reach.

Join me in this episode as I walk you through a hot-seat coaching session with a therapist who's part of our DTA alumni group. You'll be able to learn proven ways to target and connect with potential clients.

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Timestamps:

(03:43) Therapist hot seat question
(05:01) Clarifying questions asked
(14:01) Five action items for the therapist
(25:12) Facts about DTA Alumni Access

Standout Quotes:

(17:37) “You want to know as a business owner— if you have a product or service that you're offering— how do you get your clients from A to B? The B is the outcome. So what [will your ideal clients] be able to do once they solve whatever problem they're presenting with?”
(20:56) “Remember, you don't have to talk directly to the clients in order to reach the client.”
(21:46) “You want to be more clear about your messaging with who you serve.... You don't have to have a long list of diagnoses or symptoms, but you do want to use the DTA framework in the portal to explain to your ideal client, in a video online or when you're talking to a group of people...., ‘how can you help them with their particular problem?’”

Resources Mentioned: