(#340) How This Therapist Built a Private Pay Practice & Became a Successful Author

Are you aware of the significant impact that feedback and data can have in determining the success of your product or service launch?

Join us in this episode as I interview Dr. Q Perry about her approach to building a thriving private pay practice and establishing herself as an accomplished author. Discover how she provides concierge services— a different level of treatment that sets her private practice apart. Additionally, we delve into the significance of feedback and data in measuring the success of a product launch. Dr. Q shares how she used her book to position herself as an expert in her target market. Finally, we explore the importance of a mindset shift as part of your return on investment and how it can positively impact your business growth & scalability.

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Timestamps:

(01:47) All about Dr. Q's mental health business
(03:00) Dr. Q's definition of a concierge practice
(06:27) On launching a new product
(11:30) On leveraging a book to position her expertise in the market
(14:12) On collaborating with like-minded mental health biz owners
(17:40) Key takeaways for beginner biz owners
(20:00) Connect with Dr. Q Perry

Standout Quotes from Dr. Q Perry:

(12:15) "They come to me for therapy because of the book; people have shared it with other people; and I've gotten speaking engagements because of the book. Some people are just even introducing themselves to emotional vocabulary."
(17:50) "One of the biggest things that helped me is to realize there's more than one way to define return on investment.... For me, not only is it a financial return on investment, but it's the mindset shift.... And so now, I think differently when I make my decisions."
(19:15) "The two biggest breakthroughs I have made were to hire an accountant and to finally get a virtual assistant. That has been huge because it freed me up to work in my genius zone."

Resources Mentioned: