(#388) Behind the Scenes of a $30k Event (Laughs & Lessons)

What do you do when your event faces some hiccups? Ever feel like everything's going wrong? Let's talk about turning those 'uh-oh' moments into lessons learned in hosting events.

In this episode, we're pulling back the curtain on the recently concluded Therapist Deserve Abundance conference, giving you a behind-the-scenes look at what went down. From getting the venue ready to dealing with unexpected costs in logistics, we share the nitty-gritty of the event preparation. Join us as we navigate through the highs and lows of the conference, from tiny hiccups to those unforgettable moments. We'll also tackle the lessons we learned and how you can apply them to your future events. Whether you're a seasoned event planner or just curious about what happens backstage, you won't want to miss this!


Timestamps: 

  • (02:11) Event Planning for the TDA Conference 
  • (14:19) Challenges in Logistics, Venue, and Event Setup
  • (26:19) Issues and Highlights in the Actual Event 
  • (38:35) Reflections and Plans for Future Events


Standout Quotes:

  • ā€œEven though the big space was great…, what's most important for my clients is connecting to each other. At the end of the day…, as long as they can be in the same room, they are good. Why? Because therapists work in isolation.ā€ 
  • ā€œOne of the things that I wish I had enough courage to do is pre-sale tickets…  and say, ā€˜Hey, we're going to have an event, it's going to be in March. I don't want to dedicate dates because it's based on venue space.’ That will tell me around and about what kind of venue I should be looking for.ā€
  • ā€œI realized after I sat still, that I really, really need to take the rest of this year to focus on higher quality questions, especially when things go wrong, versus focusing on, ā€˜Let's just vent about what went wrong.ā€™ā€
  • ā€œWhat's important to me is paying attention to who is serving us at the venue…. We made sure to turn over all of the catering department people's names and give them a five-star rating… because we wanted to make sure that they were acknowledged because they did their job well.ā€


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