(#389) Changing Our Launch Schedule and Diving Deeper with Our Community

Curious about what drives our decision to shake things up and connect even more with our community? 

In this episode, join us on a journey behind the scenes as we spill the beans on why we're changing our launch schedule and deepening our engagement. We'll break down the Q4 planning for our 2024 events for therapists, giving you the lowdown on the exciting changes and program upgrades in the works. Ever wondered how our launch schedule for DTA evolved from 2019 to 2022? We've got that covered, sharing the lessons learned and insights gained. We also dive into the transformative 'What-if' approach, revealing unexpected creative solutions in event planning. We explore how your product shapes when we launch it, unraveling the strategies guiding us. Stick around as we wrap up, reflecting on our Q4 planning journey and giving you a sneak peek into the strategic decisions shaping our 2024 events. 


Timestamps: 

  • (01:54) DTA launch schedule over the year 2019-2022
  • (08:36) What-if Game: How it transforms our event planning
  • (13:00) How your product determines your launch schedule
  • (19:34) Wrap up


Standout Quotes:

  • "Oftentimes, when I'm thinking about any type of new product, service, or bringing something back that I may have not done in a while or I took away from my product suite, I will say, 'I wonder what would happen if...? What would business be like if...? What would our team be like if...?'"
  • "Because my calendar was blank..., it also allowed for some huge breakthroughs. I've adopted the mindset of going deeper, not just wider...; Let's dive deeper with our clientele, let's beef up not just customer service but student success, let's put in measures, metrics, and communication with our clients to make the experience better."

 

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